The Marketing Project

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B2B marketing, delivered in smart streams.

Strategy-led. Technically sharp. Designed to move.

We work in 30, 60 and 90-day sprints that align your marketing with business goals -without locking you into long-term retainers.

explore how it works
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Simplify Complex B2B Marketing Planning

Download our free B2B Marketing Strategy Template and start building a more effective plan today.
DOWNLOAD Your Template
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It is hard to find a B2B agency that could fit our requirements when developing campaigns for our partners. The Marketing Project have proven time and time again they understand B2B advertising and how it differs from other channels.

A great team and a great partnership… could not recommend enough.

Craig Thompson, Marketing Manager, MYOB
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A B2B marketing team that works the way you do.

At The Marketing Project, we’re not a “do everything” agency. We’re a strategy-led, tech-focused partner for B2B companies who want smarter marketing. Think of us as your extra firepower for strategy, tech and marketing operations.

Instead of endless retainers, we work in Streams, outcome-driven projects that give you clarity, accountability, and results you can measure. Whether you need to tighten up your marketing ops or scale campaigns, we’ve built a model designed for busy teams who need progress now.

WHAT WE DO
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Case Study:

Sculptform

Putting the ‘fab’ in prefab design with Sculptform

INDUSTRY
Architecture
OBJECTIVE
Boost qualified leads & awareness
OUTCOMES
web traffic
+ 0 %
conversions
+ 0 %
cost per aquisition
- 0 %

Latest news & insights

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B2B vs B2C Marketing: Key Differences Explained

B2B Marketing
If you work in marketing in Australia, you’ve probably wrestled with the classic question: how should our strategy change if we sell to businesses rather than consumers?
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Generative Engine Optimisation (GEO) for B2B: Ranking Organically in the Age of AI

AI marketing
Think back five years: the B2B buyer’s journey started with a Google search and a list of blue links. Fast forward to 2025, and the first stop is often ChatGPT, Gemini, Google’s AI Overview, or Perplexity.
Read more
Holly Locastro with straight, light blonde hair wearing a light pink top sits in front of a light blue background, partially visible behind an open laptop.

Let’s talk!

Already know what you need? Or just want to kick things off with some advice? Schedule a free video consultation with TMP founder, Holly.
Book a meeting